Instagram is a social media platform that was created in 2006 and although it took a while to become as popular as it is today, it now has over 40 billion photos shared. So, what makes Instagram so attractive and how can it help you build your network?
Instagram’s unique feature of #hashtagging key words in posts makes it easier for individuals to find you, follow you and engage on this platform with you. The platform is built on the idea of posting a photo, writing a brief description and placing a “#” in front of key words. People can then follow you by searching specific hashtags for example, #LifeWave, all photos with this hashtag will appear and allows you to follow different accounts.
The ease of using Instagram to build your network is fantastic, by using hashtags throughout your post, you can reach a huge audience and continually growing your network.