Noted economist and best-selling author Paul Zane Piltzer predicted the amazing growth of the wellness industry 15 years ago in his book, The Next Trillion. In it, he foresaw a time in the near future when consumers would begin creating a virtually limitless and sustained demand for wellness based products – resulting in the next trillion-dollar industry in America, a total representing one-seventh of the U.S. economy.
What’s more, he predicted wellness would spawn entrepreneurial opportunities so ripe as to eclipse those of today’s Internet-based companies. Today, Piltzer remains confident that such forecasts are auspicious signs to come for this market not only in America, but worldwide in the next decade, and he’s not alone. For example, the global management consulting firm McKinsey & Company in a recent report, calls the emerging wellness industry “a demographic sweet spot of enormous potential,” and anticipates significant growth.
Already a $200 billion business in the U.S., with most of its revenue coming from such avenues as vitamin sales, other nutrition products, and health club memberships, the wellness industry – which Piltzer defines as “products and services you purchase when you’re not technically sick”– is just now taking off.
And this evolution is on track to increase rapidly, he says. In his recent book, The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry, Piltzer explains that many of the products that will take this new industry from a few billion dollars to a few trillion are still in the laboratory. Yet, the greatest entrepreneurial opportunities will be in distributing rather than in manufacturing wellness products and services, adds Pilzer, who served as an appointed economic advisor and senior regulatory official in two U.S. presidential administrations and is a highly successful entrepreneur in his own right.
Such predictions and developments bode well for LifeWave’s many Leaders and Members as you build and grow your business, reaping the rewards of financial success. And with an amazing line of wellness-based, clinically-proven products backing you – including CORSENTIALS, IceWave, Y-Age Glutathione and Energy Enhancer – your success is greatly enhanced.