We have positive news regarding Silent Nights in the EU: it’s changing from a Class 1 Medical Device to “General Product Safety Declaration” (GPSD). There are fewer regulatory restrictions on the marketing and sale of GPSD products, which should help simplify your efforts in the field. We’ll also be revising the Silent Nights EU packaging to reflect this change, and begin shipping the new packaging the week of September 12.
Plus, we have more good news. During the week of September 12, we’ll also introduce our new packaging for all LifeWave patch sleeves, with an elegant new white background. You only get one chance to make a good first impression, and this beautiful new packaging will help you attract more new enrollees and more new Customers.
Please pass this information along to your teams, and thanks for your continued support!